251213 Sure Magazine via X: J-Hope joins Nike as a global ambassador for 2026

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they will never be jobless! 😌

I can’t even remember to take out the trash and here they are picking up Job #53 of the week

We have just covered beauty brands. Are we moving on to sports brands? Exciting!

This is so cool! How did I not see this coming though? Aside from LV and Human Made outfits, the next thing he wears the most are Nike shoes, and I think he’s been specifically showing off a few Nike clothing items in posts since before the military.

I’m curious if this would have any impact on his LV ambassadorship? Surely he won’t be giving that up any time soon (or ever lol). And I know he wears a lot of LV shoes too. I feel like I should know this as I tend to recognize sneaker collabs sometimes, but LV and Nike have had collabs before right? Or do they still have like an ongoing working collab? I very vaguely have some idea of Pharrell being involved with Nike as well…? But both make sneakers, and he seems to equally wear a lot of both. So I’m hoping there’s no non-compete sort of clauses, and everyone’s in agreement he can keep wearing both as he pleases.

(But also help, I do like Nike a little, and is easier to try and afford than LV, but Hobi I *really* need to start saving money now 😭, it’s been almost a year since I went on a trip for his concert and I have been telling myself since then that I needed to save money more, but he hasn’t let that happen lol…he’s the one person that will make me throw my bank account into a void of YOLO after YOLO. 💸💸💸💀 I guess lol. (At least I have managed to stop myself from buying LV things, mostly because I’m paranoid they’d get stolen lol, but everything else has managed to fall into that YOLO void.))

Our guys are taking over all the brands!! This is so cool for j-hope!